planetRE Launches a New Cloud Platform Integrating Social Media CRM, Paperless Transactions and Electronic Signatures

City: San Jose, Calif.,           Date : June 28, 2011

Single Sign On cloud platform allowing real estate and mortgage professionals to network, conduct and manage paperless transactions with full use of electronic signatures

planetRE, the nation's leading technology provider for online real estate, launched planetRE Socialite™, a Single Sign On cloud platform for real estate and mortgage professionals; that integrates, for the first time, a versatile social media customer relationship management (CRM) platform with a powerful paperless transaction management system deployed with the industry's most popular electronic signatures. The new CRM allows agents to actively interact with prospects on major channels like Facebook®, LinkedIn®, Twitter®, etc., while seamlessly integrating with planetRE Transact paperless system and popular electronic signatures.

planetRE Socialite is architecturally built to support Single Sign Ons with other vendors providing MLS, Forms and third party services the agent may subscribe to. Brokers can use this platform for active agent recruitment using many built in social media channels.

"planetRE Socialite has all the components for a brokerage company to maximize their social currency and manage paperless transactions," says Subrao Shenoy, CEO of planetRE. "Ability to incubate and manage leads over multiple social media gives an agent the ultimate competitive edge. Paperless transactions and electronic signature promotes cost savings and the green initiative."

"We are a strong believer in social media revolution," said Chatty Arrieta, COO of Partners Trust, a leading edge real estate brokerage firm in Brentwood, CA. "planetRE Socialite allows our company the ability to manage high end clients with these new channels, giving us a huge competitive edge."

About planetRE
TrSoft (d.b.a. planetRE) is a privately held, leading cloud vendor, providing online multi tenant Enterprise software to the real estate industry. Headquartered in Silicon Valley, CA; its primary mission is to provide cutting edge products and services to the global real estate industry in areas of consumer search, CRM, Transaction, Financial Management & Business Process Outsourcing services. More information about planetRE Socialite can be found on the Internet

planetRE, planetRE Socialite are trademarks. All other registered trademarks are the property of their respective holders.

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