planetRE Launches Real Time Marketing for Real Estate CRM and Transaction Management

City: Santa Clara, Calif.,           Date : Oct 09, 2014

First collaborative technology providing built in chat rooms to communicate with multiple participants concurrently using embedded channels like SMS, MMS, Google Talk®, and Facebook Messenger® and tag all conversations.

planetRE, the nation's leading technology cloud vendor for online real estate, announced cutting edge features in beta for Real Time Marketing under Socialite CRM and Transaction Management (“Transact”) allowing sales agents to use embedded SMS, MMS and social media chats under their campaigns and transactions, to connect to multiple prospects concurrently and tag all conversations.

Socialite CRM allows unified contact management to aggregate and manage all leads from diverse sources like multiple agent websites, legacy lead imports, Facebook® IDX Search Apps, Zillow®, agent’s own social media contact synchs, all under one database. Transact has similar database for transactional participants. planetRE alerts agent in the chat room on parties who are online now to initiate conversations. Using contact’s selected mobile number enables text chatting on any mobile browser instantly. Using authorized contacts under Google and Facebook Messenger enables chatting with multiple prospects on these channels concurrently while logging all conversations.

"These are dream features of every modern day sales person” said Subrao Shenoy, CEO of planetRE. ”Time is of essence in every deal and transaction. These new features allow “here and now” collaboration and communication without wasting any time, whether it is showing a property or writing contracts. We have spent months in R&D to perfect and test these features to be reliable and mobile independent so our customers can get a huge competitive advantage".

About planetRE
TrSoft (d.b.a. planetRE) is a privately held, leading cloud vendor, providing Enterprise software to the real estate industry. Headquartered in Silicon Valley, CA; its primary mission is to provide cutting edge products and services to the global real estate industry in areas of CRM, Transaction and Financial Management. More information about planetRE Socialite and Transact can be found on

planetRE, planetRE Socialite are trademarks. All other registered trademarks are the property of their respective holders.

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