Category Archives: planetRE
Search Convergence
Most consumers look for these axes of information while searching for home on an IDX site and hence stay longer:
- How long is the commute between home and work?
- How much are my monthly payments?
- Specific home information (Bedroom, Bath, Communities, Floor plan, New, Open house etc.)
If you miss any of these, the search experience could be incomplete and they can go somewhere else.
For the first time, planetRE Socialite Websites offers answers to these fundamental consumer questions in an interactive “home search convergence” experience that translates to higher lead conversion and closings for you.
Embedding new technologies like Search by Drive Time™(*) that uses real time traffic data; consumers can now specify daily commute preferences, set price or monthly payment ranges along with other important home IDX data to seek their dream home.
What comes out is a rich consumer experience and a clean lead capture. Once leads are captured, our state of the CRM can track all further lead behavior on your websites and engage them in an ongoing “meaningful” conversations for faster closing.
Using a choice of Pay per Click (PPC) to grow paid search engine traffic or use a built in Content Management System to boost organic traffic; planetRE offers you complete control on spending budgets, lead acquisition, conversion and closing as never seen before.
Crossing the chasm
Many large real estate brokerage companies struggle by being hostage to old, defunct real estate back office accounting systems and consequently miss the joy and benefits of modern financial systems on the cloud.
If you are wondering how to cross this bridge, your time and moment is here. planetRE Money™ has helped a lot of offices like you with cloud based sales and general ledger accounting solutions.
We can provide these solutions today and not wait till eternity. The older solutions on the market have not improved or changed and can remain same forever at your expense. More you wait, less competitive you get.
Money also integrates with Transact – our flagship paperless platform offering you one seamless back end solution integrated with world class electronic signature solutions from Docusign® and Adobe Document Cloud®
Take control of your business now by moving to Money and get all the competitive advantages that you deserve. We have licensed many small and large independent brokers, including from national brands like Remax®, Intero®, Real Living®, Sotheby’s®, and Berkshire®. They moved out from other solutions like Lone Wolf®, Lucero®, DPN®, and Real-Ledger® etc.
They have crossed the chasm, love it and you should be next.
Got CRM?
“You got Lead” does not equal money in the bank!
You need a powerful system to intelligently keep in touch with your “pot of gold” and nurture them to closing.
planetRE Socialite offers cutting edge marketing automation to real estate professionals with integrated contacts, email, voice, texting, social media chats, listing alerts, and more.
Using new techniques of Predictive Marketing working with highly curated contents from home improvement partners like Porch® – the “heavy weight lifting” for creating and running automated campaigns is done by us.
You worked hard to get leads. Use planetRE Socialite, secure your pot of gold, and don’t let them go to your competition.
Cool Ideas for Business Growth this Summer!
Stunning Inbound Marketing!
Famous quote from Guy Kawasaki: “If you have more money than brains, you should focus on outbound marketing. If you have more brains than money, focus on inbound marketing.”
One way to get there: Set targeted email and Text campaigns.
Don’t send your consumer’s canned marketing messages. Organize your contacts into more specific groups and send messages on channels they love. Emailing, texting or even social media!
By implementing these low cost but effective tactics, you can keep growing your contacts and influence year-round, whether the market is booming or in a slump.
With fresh automated syndication of contents, planetRE Socialite CRM can provide you a steady stream of automated branded campaigns preset to different segments. Best news, there is NO WORK for you!
New rich contents can be sent every week, twice a month – or any timetable!
See the stunning results below for yourself!
9 WAYS TO LANDSCAPE FOR MAXIMUM CURB APPEAL
Photo courtesy of Darren Patt Construction
There are a million and one ways to add curb appeal, but your home’s landscaping is one of the most important.Home sale price data shows that you’ll get double your investment back on landscaping when you’re trying to sell your home. But it doesn’t take a scientist to see that a drab lawn and an overgrown tree can ruin even the most beautiful home’s mojo. Don’t let bad landscaping ruin your home’s appearance. These 10 tips will help you get your landscaping gorgeous and maximize your curb appeal so you can sell your home for what it’s really worth, or just enjoy a lovely home year round.
1. PLAY TO YOUR STRENGTHS
Don’t plant haphazardly. Take a look at the colors of your home, and choose plantings that make those colors pop.
Photo courtesy of Gelotte Hommas
2. Add Some Color
If you can’t find plants that tie in with the colors of your home’s exterior, then place large-scale glazed planters that pick out the same tones and make even mismatched plantings look intentional.
Photo courtesy of Grouparchitect
3. Lead the Way
Curb appeal starts at the curb, so make sure the path to your door is clearly defined. Decorative urns or colorful border plantings are two high-impact ways to do the job.
Photo courtesy of Edmund D. Hollander Architect Landscape Design
4. Make it Shine
Landscaping features such as paths, walls, and other hardscaping get dirty over time, making the home’s whole exterior look dingy and dark. Make sure to have your landscaped features professionally pressure-washed, so they can shine.
Photo courtesy of Phil Kean Designs
5. Tailor Border Plantings
Large, scraggly, or random-looking plants can overwhelm new eyes and obscure features of your home that you should be playing up. Make sure your border plantings are tidy, grouped by color, and just large enough to cover up foundations and external vents, without covering windows or impinging on paths.
Photo courtesy of Ag-Trac Enterprises LC
6. Brighten House Numbers
Small details like your house numbers can make a big difference in the overall effect of your landscaping and curb appeal. Replace or paint house numbers so they pop–you could even coordinate them with your door color or the accent color you’ve chosen for your landscape plantings.
Photo courtesy of Darren Patt Construction
7. Trim Trees
Cutting down trees is one landscaping rule of thumb that’s no longer completely necessary. Trees can add charm and character, particularly in rustic-styled properties–just make sure trees are trimmed to complement the house’s best qualities. Light and sightlines should be able to reach the house easily.
Photo courtesy of Seaside Construction
8. Light the Path
If you haven’t invested in landscape lighting, consider it: it can seriously boost your curb appeal. Lighting under steps, on path borders, and trained on trees and water features will allow your landscaping’s best features to shine even on gloomy days.
Photo courtesy of Advanced Renovations, Inc.
9. Create a Soft Landing
Draw buyers and visitors in by softening the transition between your home and the street. Potted plantings on a porch, green wreaths on the door, and a path that meanders through your landscape instead of going straight to the door are three great tricks to try.
Photo courtesy of Wentworth, Inc.
Written by Jacqui Adams
This article originally appeared on Porch.com